Company Information

How It Began

Candy Shop Kids founder, Ashley Ricciardi is a wife and mother of three young boys.  She is a Rutgers University graduate who began her successful journey in infant and kids clothing design in April 2008.  As a stylish mom with an eye for fashion, she began designing trendy clothes for infants and kids.  Ashley began her collections focusing on designs for girls in 2008, but expanded her line to also include boys in 2009.   Currently, Candy Shop Kids offers baby clothing and accessories for newborns through 24 months with a strong focus on newborn take home outfits.  These are not the typical take home outfit you may be used to.  Candy Shop Kids take home outfits are funky and cool and appeal to the younger hip moms.

meet the designer

Why Candy Shop Kids Is Such a Success

With everyone making baby clothing these days, Candy Shop Kids is one of the only clothing lines for infants that thinks out of the box, differentiating themselves with designs that you will see nowhere else.  “There are many fashionable lines available for kids, however, the newborn and infant range has been completely missed” says Ricciardi.   Candy Shop Kids has had increasing celebrity cliental and the demand from retail stores has been overwhelming.    The line is available in specialty stores across the country and worldwide.  During the past two years Candy Shop Kids has risen to one of the top ten lines in the newborn coming home outfit market.   Even though the competition in the infant and kids clothing market is fierce, Candy Shop Kids offers that head turning style that naturally stands out from the rest.  Some of their bestselling designs include the “Rock Star” and “Royalty” baby boy outfits as well as the “Fuchsia Flowers Coming Home Outfit” and the original, rhinestone embellished “Born To Wear Diamonds” baby girl outfit.

 

 

Why Moms Love Candy Shop Kids Take Home Outfits

 

  • A baby's skin is extremely soft and tender during the first few months.  It is important to have a loose fitting take home outfit that will not irritate a newborns skin or rub against the baby’s belly button.  Candy Shop Kids offers soft, cotton outfits with no snaps, buttons, or anything hard or uncomfortable that could potential hurt the baby.  Extra care is taken while designing each garment to ensure your baby’s comfort.  
  • It is important to always wash newborn clothing before it is worn.  This removes any dirt or germs and also helps to make the clothes soft and comfortable for the baby.  All of Candy Shop Kids take home outfits are machine washable.  Their outfits are full of style with none of the fuss.   
  • You can wear the babies take home clothes more than once.  Never waste money by having your baby wear their babies take home outfit from the hospital only once.   The Candy Shop Kids realize the importance of saving money especially in today’s economy.

  

Ricciardi recalls, “One customer told us her baby was “the cats meow” leaving the hospital in her Candy Shop Kids take home outfit.  She felt so proud of her precious baby girl and my hope is to make every customer feel this happy while showing off their new little bundle of joy!”

 
 
 
Tell a Friend Tell a Friend
©2004 - 2012 Welcome To Candy Shop Kids • Powered by merchantmoms.com
Site Design © Mod Melon Creative